Known for their innovative marketing campaigns, Yash Raj Films has come up with a remarkable series of web videos to promote their biggest film this year – Fan!
Called Tu Nahi Samjhega, the series aims at exploring the phenomenon called ‘fandom’. Taking case studies of fans of various personalities, the videos some great insights and leaves you speechless.
We think it deserves to be watched. Check out
Tu Nahi Samjhega 1
Tu Nahi Samjhega 2
Tu Nahi Samjhega 3
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