Philips brings the world’s first Laser-Guided Beard Trimmer to India
April 17, 2014Philips India, India’s leading lifestyle brand, has revolutionized male grooming in the country with the launch of world’s first laser guided beard trimmer – Philips BeardTrimmer 9000 series. Designed for ultimate precision, this all new male grooming smart gadget is an iconic innovation from Philips Personal Care to give men ultimate control over their facial look.
Philips has been leading the style revolution in India and has introduced marquee products based on deep consumer insight. The new Philips BeardTrimmer 9000 series is one such innovative gadget that has been designed specifically to fulfill the needs of the urban male. The patented laser guided technology is being brought to India for the first time and gives the user superb control on facial contours and allows him to create a precise and symmetrical facial style. This state-of-the-art male grooming gadget gives men the freedom to try on different facial styles and express themselves every day.
Commenting on the launch, Ms. Anurita Chopra, Director Marketing, Personal Care, Philips India, said, “Philips Personal Care, specifically the male grooming portfolio, has been the fastest growing category for Philips in India. Our focus is to serve the conscious urban man, who is spending a lot of time and money on his appearance and lifestyle and wants more from his grooming gadgets.”
Philips believes that the next generation of facial grooming is here and tools like trimmers and shavers are not just appliances but smart gadgets. With its technology to project a thin beam onto the face, exactly where the hair will be cut, the laser guided trimmer not only allows the user to create precise straight lines, but is also the coolest styling gadget available to men today.
Priced at Rs. 7495, the Philips BeardTrimmer 9000 series is available on Flipkart.com exclusively for a month.
Some features of the BeardTrimmer 9000
The zoom wheel ‘locks in’ your chosen length setting. Set length to 1/64” (0.4mm)
Dual-sided reversible trimmer for ultimate versatility
Water-resistant for easy cleaning
The LED display clearly shows your chosen length setting
60 minutes cordless use after a 1-hour charge. LED display shows the battery level
2-year guarantee, worldwide voltage, no oil needed
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